Blog 3?
Tom Robinson
14th October 2010
Questionnaire Analysis
The questionnaire I conducted gave me an insight into the possible audience of my magazine. The questionnaire helped me find a niche market, based on gender, taste, hobbies and musical preferences.
I asked 5 people 20 questions, with 3 people being female, and 2 being male. I decided to ask more females than males because I assumed that more females read music magazines than males, and it would be more ideal for my magazine.
I asked the 5 people what their religious beliefs were, because whatever religion one might follow would probably influence their taste in music, and could tell me what social group they are in. 60% of the people I asked were atheists, with 40% being Christian, which tells me that more people were non-believers than believers.
I asked what/who had the biggest influence on a person’s life. I asked this because; someone’s influence could influence them to favour a certain genre over another. The majority of people I asked said their biggest influence is family and friends, which is crucial, because, someone might have to adapt to a certain genre to fit in with their friends.
I also asked questions on what someone had planned to do as a future career, with Acting being the most popular choice. I asked what people do in their spare time, which came out with a variety of results, which included listening to music, seeing friends, acting, and just general relaxing.
Also, everyone I asked uses social networking such as Facebook and MySpace, which would have a role in influencing someone’s social group and musical taste.
One of the most important questions I asked was what the favourite genres were. I decided to allow the people to pick more than one genre, because the more results I got, the better my research with me. The most popular choice was Indie which is mostly covered in NME Magazine. Rock and Pop were also popular choices.
I also asked for the people’s favourite bands, which gave me 5 different answers, (Kings Of Leon, Michael Buble, The Who, A Day To Remember and Fallout Boy), however it appears my audience would mostly consists of Indie and rock fans.
I also asked wether TV has any influence on someone, with all 5 people saying it does, which shows how the Media has used the Hypodermic theory, to try and inject an idea in the audiences mind
1. Are You Male or Female?
2. What are your Religious Beliefs?
3. Where do you live?
4. What Political Party do you support?
5. Do you intend on going to university?
6. Are you someone who likes to be alone or as part of a group?
7. What do your parents/guardians do for a live?
8. Who/What has the biggest influence in your life?
9. Do you tend on buying products from the same brand frequently?
10. What type of career would you like to get involved in?
11. Do you like being the centre of attention?
12. Whay do you do in your spare time?
13. Are you a person who has an interest in taking action in world problems (Pollution etc.)? 14. Do you buy things on impulse and instict?
15. Do you use social networking often?
16. What type of music do you prefer?
17. Who is your favourite band/artist?
18. Does Television have an influence on decisions you make in life?
19. Do you have any previous work experience?
20. If you could live anywhere in the world, where would it be?
